Something that kept coming up in our research was “conscious consumerism,” or awareness of the impact your coffee makes on the community, environment and overall quality of life of those who harvest and grow it. Campaigns for products free from animal testing, bee friendly pesticides, compostable packaging and sustainable farming are all part of conscious consumerism.


While there are some places you can find the best coffee, there are many places that you should definitely not buy coffee from.Where To AVOID:The Grocery store - They often sell low-quality coffee beans with a long shelf life. (The exception here is Whole Foods and other artisan stores, which carry coffee from reputable roasters.)Amazon - Again, it’s the question of freshness. It is often roasted ahead of time so it could be packaged, shipped and stocked in the warehouse. PRO TIP: Even if the Amazon listing says “Fresh Roasted,” it might be 6 months old, as that is fresh in comparison with many of the other store bought beans. Yikes!HOW to Choose The Best Coffee BeansWhat type of coffee should you choose? Sometimes coffee bags are covered in words that don’t mean anything to us.Let’s decipher some of those for you.Arabica beans vs Robusta beansArabica beans are far superior to Robusta in terms of flavor and quality. They can be grown at higher elevations, giving the beans more time to develop their favor.Robusta beans contain more caffeine than Arabica. They are also much more disease resistant and produce a higher yield. That is why farmers still like to grow robusta, even though they sell for a much lower price.Robusta is grown for companies that produce instant coffee and other lower quality, grocery store blends. You probably won’t see a roaster advertising their Robusta coffee. Stay away from it if you love great coffee.Acidity and BitternessDifferent coffees will have different amounts of acid content.Acidity is not a bad thing, as that is what gives coffee its natural flavor. Some people like more, some like less. The acidity present in coffee has more to do with taste as opposed to pH, though many claim acidity in coffee to cause digestive issues.Coffees from Africa are typically characterized by a higher acidity, with fruity or floral tasting notes.Coffees from places like Brazil or Sumatra tend to have a much lower acidity with cocoa and nutty notes.PRO TIP: A big part of it has to do with growing altitude. Coffee's grown at lower altitudes generally have lower acidity level. Read this article if you want to learn more about low acid coffee.


One of the best things about this product is the fact that it went through the Techno Roasting process. The latter is an FDA-approved procedure, which has the benefit of eliminating the acid in the coffee that causes heartburn. This also preserves the qualities of the coffee, such as the vitamins, minerals, and antioxidants. To add, it also removes the bitterness of the coffee while retaining its rich body and flavor. This means that you can enjoy unadulterated coffee with the purest flavor and aroma.


The organic movement is fueled in large part by consumers’ health concerns. People are understandably wary of consuming agricultural poisons along with their fruits and vegetables. With coffee, however, the health issue is less persuasive than it is with many other agricultural products: apples or strawberries, for example, which we consume whole and often raw. We do not consume the fruit of the coffee tree. Instead, we strip the fruit off and compost it, retaining only the seed, which we then dry, roast at very high temperatures, grind, and soak in hot water. Subsequently we throw away the dried, roasted, ground seeds and drink the water.
Update: I have discovered since my original comments, a simple way to completely remove the slight bitterness of this coffee. A nice local health food store owner, told me to add a "pinch" of Bob's Red Mill Baking Soda to my cup of coffee. Wow, it made Equal Exchange Breakfast Blend Coffee taste as good as the finest organic coffee I have ever tasted! With that said, I will continue purchasing this great organic coffee.
Both of these amazing organic K-Cup® coffees take it one step further and are Fair Trade certified. To read more about the benefits of Fair Trade coffees, click here. Fair Trade helps to negate the increased cost of growing organically. Surprisingly, in the case of organic K-Cup® pods, this cost has not been passed on to the consumer. The only way to thank these farmers is for coffee wholesalers to abide by a Fair Trade certification, so farmers are not tempted to succumb to cheaper conventional methods.

There are some very compelling reasons to buy organic coffee. Fans of this modern-day morning fuel are aware of most of them. Organic coffee is grown using farming methods which are environmentally friendly. These methods include using natural ways to control pests without chemicals, growing coffee plants in healthy soil, and managing weeds naturally. Coffee which is grown using conventional methods is often heavily sprayed with pesticides which eventually run off into the drinking water for nearby communities.
"I know this is the most basic version of a coffee maker, but I love it. It’s easy to use, easy to clean, and isn’t too complicated for someone who isn’t picky about their coffee. I make two of the large options, let them cool, and then pour them over ice for iced coffee. Plus, you can get K-Cups in practically every brand of coffee. My regular pick is Starbucks' K-Cups."
Offering 100% Ethiopian Yirgacheffe in 8- ounce vacuum packed bags, Marley Coffee is sustainably grown in Jamaica. Customers enjoy it for its fruity, medium bodied flavor. It is said to have berry and floral notes with no bitter after taste. Some noted that it has a smooth flavor that is worth trying for its low acid and good taste. It is one of many popular coffees in the Marley Coffee brand.

Enjoying the right cup of joe is paramount to starting your day off on the right foot so, naturally, choosing which brand to enjoy isn’t a decision to be taken lightly. Whether you’re concerned about ethical sourcing, sustaining the environment, or you simply want the best taste nature has to offer, organic coffee can be the perfect way to start your day. In addition to hosting fewer (or no) synthetic chemicals, fertilizers, and pesticides, the soil where organic coffee is grown also tends to be richer in nutrients.
We spent over four weeks commandeering the office coffee pot, brewing over 50 pots and consuming about 400 cups to find that Verena Street – Mississippi Grogg is the best cheap coffee brand. This light-roast, fair trade and kosher brand out-brewed the competition, pleasing even our pickiest taste tester and receiving complements such as “creamy” and “strong, but not overpowering.” For a bolder flavor profile, we recommend Marley Coffee medium roast or Koffee Kult dark roast.

Organic. Awaken your consciousness. Smooth blend, mild acidity & hints of dark chocolate. From small farmer co-ops in Latin America. A product of Equal Exchange. Certified organic by Oregon Tilth. Our Commitment: To pay a fair price to the farmer; To trade directly with democratic cooperatives; To offer pre-harvested credit to aid farmers throughout their growing season; To develop long-term trade partnerships; To support sustainable and shade grown farming practices. We are committed to these principles on 100% of our coffees, teas, cocoas & chocolate. Farmer as Equals: Equal Exchanges is much more to us than just a buyer of our coffee. We see you as a partner who treats farmers as equals. You share our commitment to growers and to the land, and are helping us create a better future. Our Quality: Equal Exchange, a worker-owned Fair Trade organization, has been offering gourmet sustainably grown coffees since 1986. Because of our close relationships with farmers, we get their best beans. We then roast our coffees in small batches to bring out their best characteristics. But our commitment to quality extends beyond the beans to include the quality of life of the farmers with whom we work. We hope you will enjoy this coffee brought to you pride by Equal Exchange and our small farmer partners in Latin America, Africa and Asia. Fair Trade at Work: Much of the world's coffee is grown by small farmers, purchased at negligible prices by middlemen, and then brought and sold on a commodities market thousands of miles away. Equal Exchange provides an alternative by working directly with small farmer cooperatives, helping to build pride, independence and community empowerment. With the added income and stability provided by this relationship, farmers can make improvements in their own lives. Women's leadership development in Guatemala, eco-tourism projects in Nicaragua, savings and loan projects in Mexico - these are some of the most vivid examples of the benefits of Fair Trade.
The second best organic decaf coffee on our list is Caza Trail Coffee. The dark imperial flavors inside actually come from a blend of coffees from Indonesia and Latin America. It has moderate acidity and a well-rounded finish. Caza Trail offers both classic and flavored coffee. Therefore, you can either have a traditional pick me up or take a break and reward yourself with a spiced coffee.
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