However, Haden Polseno-Hensley, co-owner of Red Rooster Coffee Roaster, whose Ethiopia Kayon Mountain scored 93, pursues a business model committed to organic certification. He observed that organic-certified coffees are often of higher quality than those not certified. He says, “When we started in 2010, we were 100% organic. This was based on philosophical choice, but also marketing strategy. Large grocery store chains, especially ‘lifestyle’ chains, want organics. They want to press the ‘easy’ button when it comes to showing their customers that they have quality goods. Ethiopia is a strange bird, though. While it may be true that most Ethiopian coffees are de facto organic, we’ve actually come to find that the certified coffees are often of a higher quality. Is this because the producers are more attentive to cultivation and processing since they are paying for certificates?”
This is my favorite coffee! It's better than coffee I get at local coffee shops that sells for 20 dollars a pound. It's not too strong or too weak. I like to add milk, but this coffee is good black as well. I've tried a couple other Equal Exchange flavors, and I've enjoyed all of them, but Love Buzz is the one I keep returning to. I had originally tried it at a food co-op, and I just got a small amount to try, but as soon as I finished it I had to buy a whole bag of it. It's great that it's also fair traded, meaning people are paid fairly for the work that went into making this coffee.
The successful, too-elusive combining of expertise and service is what sets this roaster apart from Nashville's impressive pack. A knack for experimentation doesn't hurt, either; these fellows were early adopters, for example, of the flash-chilling method for cold brew. One thing they've opted out of is over-retailing; right now, you'll find just the one café, over in downtown-adjacent Germantown. It's a good one, though, functioning almost as an all-day hang, with proper food and an evening happy hour. (Often, this sort of thing doesn't work. Here, it does.)
First time trying this brand. We've been rotating through various organic whole beans, looking for our "go to". We purchased this one and the "Mind, Body, Soul" whole bean blend and we love them both! The breakfast blend is more robust and the mind, body soul is a bit sweeter. We also use filtered water which we have found allows for better coffee flavor and less tap water (aka, chemical) flavor. We will definitely be buying both again. It's only a 12 oz bag so if you do daily coffee for multiple coffee drinkers, you'll burn through it pretty fast. Need bigger bags!
Jared Karr's dream of becoming an FBI agent ended up with him living in Indonesia (long story, ask him), where he developed a fascination with coffee, as you do. These days, Karr is back home, busily growing one of the Southeast's most promising roasters—East Pole's bright and light café in the Armour Yards development is all but brand new, but this already feels like one of Atlanta's great coffee shops.
If you are looking for a coffee with an exotic flavor that is also organic, this is one option that should be on your radar. It is a popular option because of the complexity it delivers. It is a dark roast, which means that you should expect a heavy body from your drink. Despite the latter, however, it will be sultry and sweet, unlike other dark roasts that can be overly bitter. This is basically because it is blended with warm spices and brown sugar to perfectly balance the flavor.
Other coffees appearing on the list were grown in 16 different countries. The most frequently appearing origins were Ethiopia and Kenya, with four coffees each. Origins with two coffees each on the list included Burundi, Colombia, Costa Rica, Guatemala, Panama, Sumatra, and Tanzania. Origins appearing on the list with one coffee each included the Democratic Republic of Congo, Ecuador, Peru, Rwanda, Uganda, Hawaii (United States), and Yemen.
Bagged coffee is standard, from grocery stores to coffee roasters (most of them), but subtle variations make for significant differences among these coffees, particularly in price. This is complicated by the fact that a bag of coffee is often referred to as a “pound,” when in fact most bags only hold between 10 and 12 ounces of coffee. A bag of Newman’s Own Organic coffeecosts $10.29, only $0.10 more than a bag of Starbucks coffee, but Newman’s is only a 10-ounce bag to Starbucks’ 12 ounce. Brewer beware!