Nescafe is a huge multinational brand of coffee owned by Nestle. We commend Nescafe partnering with for the Rainforest Alliance, the Sustainable Agriculture Network (SAN), and the Common Code for the Coffee Community (4C) to be sure they are following internationally recognized sustainability standards but they do not offer organic certified coffees. Therefore, their coffee’s may contain chemicals and mold. They only offer instant coffees, ground coffee, or pods so again, freshness is a concern.
There were two surprises at the bottom of our list, Starbucks and Maxwell, which ranked lowest for brands you know, as well as our overall list. These two coffee giants both received bad scores in taste and finish categories. Comments included “overly acidic,” “slightly burnt” and “basic.” Both costs were below average per ounce. Maxwell was the least expensive coffee that we tested at $.23 and Starbucks ranked in the middle at $.55.
As a mildly employed freelance writer, I have little disposable income, a lot of time on my hands, and strictly rationed vices. One such vice is coffee, which I drink more of than most people I know—even other freelance writers. But, despite my quantity-over-quality brewing habits, I’m capable of mustering some taste, and of standing by preference with reasoned conviction. So, with limited resources for fanciness and a desperate addiction in mind, I set out to determine which basic, widely available coffee brand should stand out from the rest on the grocery store shelf. I enjoy a Blue Bottle pour-over as much as the next fiend, but a $3 morning coffee is above my pay grade. I drink most of my coffee at home, from a bag of grounds that costs around $8, reupped on a bi-weekly grocery run. My choice of bag is usually determined by habit, or price, or shelf height, with less care than I take choosing a bar of soap, though I use both daily. When it comes to choosing a regular coffee—travel-mug, after-dinner, Sunday-morning coffee—which is best?
With this Colombian grown organic coffee in a K-cup, this is the perfect caffeine fix that can stimulate the senses. Similar to other dark roasts, you can expect notes of dark chocolate in this coffee. The beans have been through a long roasting process, which also means that the acidity is reduced. There are also toasted notes with the aftertaste of this coffee, but you do not have to worry since it does not have a pronounced bitterness.