For the last 35 years our mission has been to find the world's finest Arabica varieties, roast them for the richest, most flavorful coffees available anywhere, at the lowest possible price, all while making the world a better place. Our coffee is grown responsibly, Fairly Traded and Grown For Good (see details about our Community Aid Programs below), we strive to improve the lives of each person we work with including the farmers, retailers, our employees, and you, our customers.


With all of these wonderful coffee subscription services to choose from, how exactly are you supposed to pick the best one? It all comes down to your personal preferences. If, for example, you know exactly what you like, then one of the more limited services may be right for you. But if you like to experiment, you may want to choose services that send you different coffee every month or have many different roasters to choose from.
In retrospect, the dominating presence of Ethiopia should have come as no surprise. Ethiopia usually vies with Mexico as the world’s second-largest producer of certified organic coffees, after Peru. And, certifications aside, almost all of Ethiopia’s coffee is farmed without synthetic inputs of any kind, largely because farmers can’t afford them. A study done in 2014 by the International Coffee Organization estimated that 95% of Ethiopia’s coffee is de facto organically grown. Nevertheless, only 10% of that coffee is eligible for organic certification because the rest is not fully traceable back to the cooperative or farm where it was produced.
Counter Culture was originally founded in 1995 and was one of the early leaders in the specialty coffee movement. Today, they focus on sustainability and quality and offer several different roasts that you can choose from. They have several different subscription plans available, but their most popular is the single-origin subscription, which gets you two 12 oz. bags of coffee with each shipment. With this coffee subscription you can have your coffee delivered to your door every one, two, three or four weeks.
If you want to savor some unique coffee flavors, the smaller artisanal brands are a great option. And Jo Coffee doesn’t disappoint in that regard with this premium blend of certified 100% pure Arabica coffee. The brand only sources from the top 2% of arabica growers in the world. And they do have some impressive certifications, including FairTrade and Organic. The flavor is very bittersweet, reminiscent of cocoa and brown sugar.

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So of course they cost more than mass-produced, mass-roasted, mass-distributed coffees that you can buy on supermarket shelves. They are a completely different class of product, with a different cost analysis. Coffee doesn't cost more just because it's organic. It costs more because more human time, care, and attention went into it. And that time and care shows up in every cup, and is worth every penny. 

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