The coffee beans are roasted to French Roast equivalence to tap deeper into the flavor characteristics. The roasting also ensures to retain the soft, wonderful aroma of this authentic coffee.The subtle fruity taste is improved by the darker roast, with a moderate to heavy acidity and a full body. The packaging ensures optimal freshness for a quality cup of coffee every time. The coffee beans are slowly roasted before packaging to bring out the rich, full flavor.
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Brought to you by the Death Wish Company, Valhalla Java Odinforce Blend is a top-ranking ground coffee made from beans sourced from Indonesian and Central and South America’s very best. It is a masterful artisan roast, carefully processed to yield maximum rich flavor along with a reinvigorating caffeine content. Its coffee beans are expertly selected and carefully roasted for an ultra-strong, bold, yet at the same time, surprisingly smooth cup of coffee.
Equal Exchange organic coffee is terrific. While for some, the taste is lacking a little, many still enjoy it. Not to mention everything behind this coffee is absolutely awesome. Organic certified, Fairtrade, more than we have seen ever before. Even certified Kosher! In addition, the company is just great. Worker-owned, fair pay to all of their workers and farmers, job security, and so much more. Equal Exchange definitely lives up to their name.
It really does make for the best coffee in the world if you grind it right, brew it right and use wholesome ingredients. My husband threw out his old coffee pot and went from being a die hard pot of Folgers a day to simply drinking four shots of this in the morning. We both feel like we are drinking delicious coffee from Vienna every morning. We tried this flavor first, but we are going to try the Equal Exchange Coffee, Organic Colombian, Whole Bean,12-Ounce Bags (Pack of 3) next by the same brand. We prefer light roasts instead of darker roasts like French. Incidently, most people don't know this, but the lighter the roast - the more caffeine in it and in our opinion, the better the flavor. Darker roasts seem to really kill the flavor of coffee and you run the risk of more oils and higher acid and bitter flavor. I don't really know why people like dark roasts and I think it is more the sound of it than the actual flavor that they fall for. We both discovered at one point that lighter roasts such as breakfast blends and Columbian has better flavor, more caffeine, less acid, etc and ever since stay away from darker roasts. We might also try the Equal Exchange Organic Coffee, Breakfast Blend, Ground, 12-Ounce Bag (Pack of 3) at some point as well along with the decaf so we can enjoy an afternoon drink. I notice this particular blend seems to have two colors of coffee beans in it, one is light and one is medium. No darks which we love!
One of those towns that got lucky, relatively early on, Arizona's second city still knows coffee best, at least around these parts. Right now, the city is all about this super-mod operation, featuring two high-design hangouts—one at Presta's roasting plant, the other inside the quite chic Mercado San Agustin, these days one of Tucson's favorite gathering places, and for good reason.